Full watch-behavior study
Three to five household evenings, a timed log of how the app is actually watched, and a written brief you can mark up with your scheduler.
From RM 8,400 · Two to three weeks
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Studies we will sit through with you
Each study is a human sitting, a timed log, and a brief. Pick the length that matches the question you actually have about how people watch your streaming app.
We recruit households in the Klang Valley who already keep the app on their set. An observer arrives at the agreed hour, takes a chair that is not the best one, and writes what the room does. Play-head traces, if your team can share them, are read afterwards as a second voice — never as a replacement for the evening.
Fees start from the figures on each card. Travel beyond Petaling Jaya, extra nights, and a Malay or Chinese version of the brief are quoted in writing before we book the first sofa.
Episode drop-off review
A short sitting focused on the minutes where an episode loses the room — pauses, kitchen trips, and the point the remote is put down.
From RM 2,900 · Five to ten days
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Launch-week viewing watch
We keep company with households during a title’s first seven days, including a Friday night and a tired weeknight, and write what actually got played.
From RM 4,600 · One calendar week of observation, brief the week after
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Household profile evening
One recruited home, one observer, a full night’s log of who watches under which profile and who never logs out.
RM 1,800 per evening · One night, notes the next morning
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Programme schedule advisory
A day with your scheduler, using field notes and any play-head traces you already have, to decide when a title should actually land.
RM 2,200 per day · One working day, with a short follow-up note
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