English dialogue with Malay subtitles. Malay dialogue with English. Tamil tracks in a house that also keeps Mandarin titles in the row. The subtitle menu is not a preference survey. It is a peace treaty.
We see households leave subtitles on for a title they understand, because someone in the room is in the kitchen and still wants the line. We see them turn subtitles off because the font sat on a face. We see them never find the menu.
Second screens are not a moral failure. They are how a parent checks a delivery while a series runs. The log can tell you whether the phone rose during a loud scene or a quiet one. Play-head traces cannot. If your most important plot point is whispered, know that a Shah Alam Tuesday may give it to Grab.
A watch-behavior study will not confiscate phones. It will write when they lit up. If that is not enough evidence for your slate, you wanted a different kind of sitting — perhaps a studio. We do not run those. The quiet half of the watch, the half where nobody is performing an audience, is the half we are hired to see.